DIY Marketing Workshops – Do it Your Way!
“Don’t be afraid to get creative & experiment with your marketing.”
Would you like to write a book? Would you like to sell it online? You can!
Make and publish your own eBook for free. Then sell it all over the world, at places like Amazon and Lulu. And have a copy of your eBook in the National library of New Zealand!
To self-publish eBooks offers many possibilities for writers, creatives, and business owners. Opportunities to earn from your writing or photography/artworks, publicise your business or ideas, or share your hobby with the world. All this can be done for free from the comfort of your own home! No need to collect publishers' refusal letters – Do It Yourself! Publish what you want, how you want, when you want, and at the price you want. Exciting stuff!
“If there's a book that you want to read, but it hasn't been written yet, then you must write it.”
There are hundreds of places to make and publish a website - so which is the best option for you? The terminology and processes can be so confusing they sound like a different language! And we haven't even mentioned the cost yet – why are there so many different prices from thousands of dollars down to free? You get what you pay for, right? ...
There's a lot of myth and confusion around websites! It's true that if you want a large commercial shop on the internet you will probably want to hire a professional design studio to make and update your website. But if you're after a smaller website for your small business, a charity group, or to share your hobby, then you can easily, and cheaply, make and manage your own professional quality website yourself! It's easy, creative, and fun!
“Digital design is like painting, except the paint never dries.” -Neville Brody
There are many professional quality places you can make a cheap or free website - called web builders. All you need is an email address and some time and upskilling to try them out and check they suit you.
Upskill with the website workshops. Explore essential website terminology and processes that apply to all websites on the internet. Find out what SEO is, why it's considered so important, and how you can do it yourself! Discover all you need to know about websites as you make an easy-to-use, responsive, free website in class. Our small class size means we will have time to answer your questions and check your website design.
Topics include: domains and hosting, navigation, copyright, website security, alt text, SEO, html/CSS/code editing, text, images, hyperlinks, forms, web design, responsive design, metadata, publicity and promotions, web testing, image editing, and internet resources.
Try Before You Buy!
Spend some time exploring website design in a safe learning environment. Try out processes as you make your own online website! You may like to complete it as your own website by the end of the workshops - or use it as a memory tool before starting your 'real' website. And get some advice on what concerns you.
Practice website design with sample text and images or bring along your own text and images. And if you already have a website you are welcome to work on that during the workshop sessions (bring along your passwords).
Explore website design at Wordpress, Weebly, Wix, Webs, and many more...
Website Workshops: 4 sessions of 2.5 hours, 6pm-8:30pm at CEW (Kamo High School, Whangarei). Available each school term.
To book your place contact Shona at CEW:
Check out our upcoming workshops:
There are many exciting possibilities on the internet – making your own website, publishing your own eBook, connecting with people on Social Media, making your own marketing items, creating digital art...
All of these involve some time learning the processes and terminology. Some techniques and processes take a while to get the hang of. Other places or processes can be quick and easy. It depends on your prior experiences, personal learning style, and who the process was created for.
The key is to be kind to yourself and give yourself time to learn, use the learning techniques that work for you, and begin sharing your project even if it's not completely finished to the level you would like - start small and build on what you can do.
“The journey of a thousand miles begins with a single step.”
A short course, library book, or some internet research, will help you get started with your project. Then you can do what you can do first and get it online, published, or print it for yourself.
Keep developing your skills and knowledge by doing a little bit more each day or week. Adjust and build your project, gradually creating the finished product you originally envisaged. Soon you'll realise you know the processes and terminology, and you're now doing what you couldn't do before!
Now you're ready to start a new project! :-)
A helping hand with beginnings!
Shelley Chappory teaches privately and at workshops for entrepreneurs, artists, and small business owners who want to promote their business online, publish their book, and get digitally creative. She also provides art therapy, where she aims to help people find joy and healing with art.