DIY Marketing Workshops – Do it Your Way!
“Don’t be afraid to get creative & experiment with your marketing.”
Would you like to write a book? Would you like to sell it online? You can!
Make and publish your own eBook for free. Then sell it all over the world, at places like Amazon and Lulu. Or give it away on your website. Or share it via email with family and friends. Also it's free and easy to place a copy of your eBook in the National library of New Zealand.
“If there's a book that you want to read, but it hasn't been written yet, then you must write it.”
There are hundreds of places to make and publish a website - so which is the best option for you? The terminology and processes can be so confusing they sound like a different language! And the cost – why are there so many different prices from thousands of dollars down to free?
There's a lot of myth and confusion around websites! If you're after a small website for your business, charity group, or to share your hobby, then you can easily & cheaply make and manage your own professional quality website yourself.
“Digital design is like painting, except the paint never dries.” -Neville Brody
There are many professional quality places you can make a cheap or free website. All you need is an email address and some time and upskilling to test drive them.
Upskill with the website workshops. Explore essential website terminology and processes that apply to all websites on the internet. Find out what SEO is, why it's considered so important, and how you can do it yourself. Discover what you need to know about websites as you make an easy-to-use, responsive, free website in class. Our small class size means we will have time to answer your questions.
Topics include: domains and hosting, navigation, copyright, website security, alt text, SEO, html/CSS/code editing, text, images, hyperlinks, forms, web design, responsive design, metadata, publicity and promotions, web testing, image editing, and internet resources.
Try Before You Buy!
Spend some time exploring website design in a safe learning environment. Try out processes as you make your own online website. You may like to complete your website by the end of the workshops or use it as a memory tool before starting your 'real' website.
Practice website design with sample text and images or bring along your own text and images. If you already have a website you can work on that during the workshop sessions (bring along your passwords).
Website Workshops: 5 sessions of 2.5 hours, 6pm-8:30pm at CEW (Kamo High School, Whangarei). Available each school term.
To book your place contact Shona at CEW:
Check out our upcoming workshops:
There are many exciting possibilities on the internet – making your own website, publishing your own eBook, connecting with people on Social Media, making your own marketing items, creating digital art...
All of these involve some time learning the processes and terminology. Some techniques and processes take a while to get the hang of. Other places or processes can be quick and easy. It depends on your prior experiences, personal learning style, and who the process was created for.
The key is to be kind to yourself and give yourself time to learn, use the learning techniques that work for you, and begin sharing your project even if it's not completely finished to the level you would like - start small and build on what you can do.
“The journey of a thousand miles begins with a single step.”
A short course, library book, or some internet research, will help you get started with your project. Then you can do what you can do first and get it online, published, or print it for yourself.
Keep developing your skills and knowledge by doing a little bit more each day or week. Adjust and build your project, gradually creating the finished product you originally envisaged. Soon you'll realise you know the processes and terminology, and you're now doing what you couldn't do before!
Now you're ready to start a new project! :-)
A helping hand with beginnings!
Shelley Chappory teaches privately and at workshops for entrepreneurs, artists, and small business owners who want to promote their business online, publish their book, and get digitally creative. She also provides art therapy, where she aims to help people find joy and healing with art.